<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1046551805459445&amp;ev=PageView&amp;noscript=1">

Blog

How to offer the best online shopping experience

Jun 22, 2021 LimeSpot Team posted in Personalization, Segmentation

0 Comments

Not too long ago, product quality and pricing were the top factors that endeared customers to retailers. Although these two selling points remain critical, they're no longer enough to guarantee a steady stream of repeat purchases or loyal customers. As Tony Alessandra, the President of Assessment Business Center, aptly puts, "Being on par in terms of price and quality only gets you in the game. Service wins the game."

Read More

How ecommerce brands can leverage customer segmentation for growth

May 25, 2021 LimeSpot Team posted in Segmentation

0 Comments

Although mass marketing strategies may still deliver some results, the consensus is that they're expensive and largely ineffective. Marketing technologies have evolved beyond delivering campaign messages to everyone and hoping enough people will buy. As an ecommerce marketer, it's your responsibility to identify customers and tailor your marketing messaging and offers to meet their needs.

Read More