<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1046551805459445&amp;ev=PageView&amp;noscript=1">

Blog

LimeSpot Team

LimeSpot is an AI driven personalization platform proven to lower acquisition cost, improve customer experience and increase merchant revenue. Thousand of ecommerce brands worldwide trust LimeSpot to create optimal customer experiences. "Request a demo" or "contact us" to learn more.
Find me on:

Recent Posts

The ultimate guide to email personalization for better conversion

Jul 28, 2021 LimeSpot Team posted in Email

0 Comments

About 94% of companies believe that marketing personalization is critical to current and future success. Curiously, many marketers hardly know how to devise and execute an effective personalization strategy, with about 60% of content marketers admitting they struggle with real-time personalization. 

Read More

How customer retention grows your ecommerce business

Jul 23, 2021 LimeSpot Team posted in Personalization

0 Comments

By now, every ecommerce store owner understands that retaining a customer is much cheaper than recruiting new ones. With increasing customer acquisition costs, the importance of retention is ever increasing. 

Read More

How Google Shopping ads grow your business

Jun 29, 2021 LimeSpot Team posted in Google Smart Shopping

0 Comments

Google Shopping is a proven way of acquiring new customers for ecommerce businesses. According to the 2020 Sidecar Google Shopping Benchmarks Report, Google Shopping has seen more than 7% YoY growth in ad spend between 2018 and 2019, while Google Paid Search has seen a decline of almost 8% during the same period.

Read More

How to offer the best online shopping experience

Jun 22, 2021 LimeSpot Team posted in Personalization, Segmentation

0 Comments

Not too long ago, product quality and pricing were the top factors that endeared customers to retailers. Although these two selling points remain critical, they're no longer enough to guarantee a steady stream of repeat purchases or loyal customers. As Tony Alessandra, the President of Assessment Business Center, aptly puts, "Being on par in terms of price and quality only gets you in the game. Service wins the game."

Read More

How customer journey personalization drives growth

Jun 7, 2021 LimeSpot Team posted in Personalization

0 Comments

Since time immemorial, customers have always valued personalized experiences - the store owner who calls them by their first name or the barista who knows just how they want their coffee. In fact, the central argument against online shopping bordered around the inability of ecommerce platforms to provide these experiences.

Read More

How ecommerce brands can leverage customer segmentation for growth

May 25, 2021 LimeSpot Team posted in Segmentation

0 Comments

Although mass marketing strategies may still deliver some results, the consensus is that they're expensive and largely ineffective. Marketing technologies have evolved beyond delivering campaign messages to everyone and hoping enough people will buy. As an ecommerce marketer, it's your responsibility to identify customers and tailor your marketing messaging and offers to meet their needs.

Read More

How to master upselling on Shopify

May 18, 2021 LimeSpot Team posted in Upselling

0 Comments

Upselling is a way to drive revenue and simultaneously increase the value that customers receive. The biggest brands on Shopify employ the best upselling practices for these very reasons. However, upselling is easier said than done, and poor practices may have the opposite effect and drive your customers away altogether.

Read More

Examples of personalization in ecommerce - What is personalization?

May 7, 2021 LimeSpot Team posted in Product Recommendation, Personalization

0 Comments

The most successful brands capture customer attention, keeping them engaged, and coming back for more. One of the most effective ways to maintain a steady stream of interactions is through ecommerce personalization.

Read More

Ecommerce Espresso: LimeSpot and LoyaltyLion Discuss Personalization

Feb 24, 2020 LimeSpot Team posted in Product Recommendation, A/B Test, LoyaltyLion

0 Comments

On February 26th, our CEO Sharon Goldstein will be joined by Fiona Stevens, Head of Marketing at LoyaltyLion, to discuss Personalization in the latest of LoyaltyLion’s Ecommerce Espresso webinar series. 

Read More

How To Optimize Your Shopify Store For Valentine's Day

Feb 11, 2020 LimeSpot Team posted in Performance Improvement, Shopify

0 Comments

 

On Valentine’s Day, lovers around the world who are struck by Cupid’s arrows want to express their feelings with gifts. This day brings tremendous potential for retailers to take advantage of consumers’ eagerness to shop. Even though February 14th is almost upon us, it’s not too late to optimize your Shopify store to send some love to your bottom line as well. With LimeSpot personalization you can incorporate these simple techniques into your store to entice your Valentine’s Day shoppers.

Read More